Bruce goes to the basics of Artificial Intelligence… explaining not only what and why it is… but also drivers of change, emphasizing that every business is in the technology business, like it or not. He quotes the independent agency mantra of ‘Why should I change what has made me a success so far?’ Moore’s Law, like it or not, says Bruce, will bring us more change in the next five years than we have seen in the last 25 years… and that acceleration will take off from there. He shows that steps in data comprehension, the various stages of AI, and the practicality of it will bring artificial intelligence within the reach of our industry, and what a huge difference maker it will be.
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